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Project

Choice Sweets

Story

The life of a candy bar is short, but sweet. It's delicate to touch yet it's makers dress it so beautifully. Wrapped in gold foils and smooth paper. Truffles, presented in boxes neatly organized by ingredient. Every step carefully executed until it arrives on the shelves. Waiting patiently to be plucked out of the try. Even in its last days, being devoured by its owner it brings such joy.

Deliverables

  • Type Design
  • Package Design
  • Brand Design
  • Product Management
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Design Challenge

Develop a line of packaging that works as a united brand, but also remains strong as an individual product.

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